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Editorial

White musks, these powdery notes that comfort us

White musks, these powdery notes that comfort us
As opposed to the natural animalic musk, synthetic, or « white » musks have the particularity of creating a soft cocoon around us, like a cashmere sweater.  With their « clean » and powdery effect, white musk perfumes are our partners throughout the seasons. Continue reading

Interview with David Benedek, founder of the niche perfume brand BDK Paris

Interview with David Benedek, founder of the niche perfume brand BDK Paris
It took David Benedek audacity, passion and courage to launch an independent perfume brand when he was only 24 years old. He founded BDK Parfums in Paris in 2016, a house that meets an impressing success, namely with Rouge Smoking that was nominated for the FIFI Awards this year. The H Parfums crew just met him in his Parisian office. Continue reading

Oud, a fascinating, rare and precious raw material

Oud, a fascinating, rare and precious raw material
Some materials used in perfume formulation, such as rose or vanilla, are easy to recognize. When combined with more obscure substances, such as woods or saps, they acquire great depth and texture. One of these less explored materials, oud, is highly esteemed and used in various luxury perfumes while remaining unknown. Continue reading

Conversation with François Hénin, founder of Jovoy

Conversation with François Hénin, founder of Jovoy
Jovoy fragrances, wonders of perfumery available at the H Parfums counter in Montréal, began as the work of an outstanding designer - François Hénin. In addition to being a line cherished by niche perfume enthusiasts, Jovoy is a boutique offering more than 150 niche perfume brands. Discover the history of Jovoy and its founder. Continue reading

Rania J, perfumer and founder of her perfume brand, by Annie Landreville, poet

Rania J, perfumer and founder of her perfume brand, by Annie Landreville, poet
When I discovered the exquisite collection of perfumes by Rania J, I immediately fell in love with the smell of Ambre Loup. True love at first sight in the rules of the art, with heat rising to my cheeks, my legs weakening and my heart racing. instantly wanted to meet the creator who is now established in France, and grew up in Morocco and Jordan. Continue reading

Spotlight on oriental fragrances

Spotlight on oriental fragrances
The world of perfumes comes in numerous olfactory families such as floral, leather, chypre or woody. Our focus here is on the oriental family, those scents with warm vanilla, woody, and balsamic notes. These notes can awaken memories of travel, as well as convey us to a fantasy Orient. Continue reading

Jeroboam by François Hénin, owner of Jovoy and Jeroboam perfume houses

Jeroboam by François Hénin, owner of Jovoy and Jeroboam perfume houses
When I go to Paris to see collections, I religiously visit the Jovoy perfumery, where you can discover over 150 brands of niche perfumes. A true wonderland where I found an exceptional perfume, called Origino, by the brand Jeroboam. I wore it and imported it and it became the best seller of the H Parfums counter. Discover the story of this perfume and of the brand Jeroboam with founder François Hénin, which I had the pleasure of meeting in Paris in January 2018. Continue reading

A meeting with perfumer Michel Almairac, the nose behind Parle Moi de Parfum

A meeting with perfumer Michel Almairac, the nose behind Parle Moi de Parfum

Before discovering Une tonne de roses / 8 and Totally White / 126, two masterpieces by Michel Almairac, I had never been overwhelmingly impressed by a floral perfume. Floral scents? Not for me, I thought… And then one fine day, on Rue de Sévigné in Paris, I covered that a fresh rose could smell like – light, joyous, surprising, modern. And I completely fell for an enchanting fragrance that plunges us our olfactory senses into the midst of Parc Monceau in springtime:  Totally White / 126.  

A meeting with Michel Almairac, a perfumer at the top of his art

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