Editorial

How to choose a perfume ?

There are many misconceptions about perfume, and it is sometimes difficult to know what is true and what is not. Here you will find the answers to the questions you have always asked yourself about...

White musks, these powdery notes that comfort us

As opposed to the natural animalic musk, synthetic, or « white » musks have the particularity of creating a soft cocoon around us, like a cashmere sweater.  With their « clean » and powdery effect,...

Interview with David Frossard, creator of Frapin perfumes, and distributor of rare fragrances

Some moments are life-changing. My parisian encounters with the Différentes Latitudes crew, and the discovery of the niche perfumes they create and distribute have inspired the creation of the new ...

Interview with David Benedek, founder of the niche perfume brand BDK Paris

It took David Benedek audacity, passion and courage to launch an independent perfume brand when he was only 24 years old. He founded BDK Parfums in Paris in 2016, a house that meets an impressing s...

Oud, a fascinating, rare and precious raw material

Some materials used in perfume formulation, such as rose or vanilla, are easy to recognize. When combined with more obscure substances, such as woods or saps, they acquire great depth and texture. ...

Conversation with François Hénin, founder of Jovoy

Jovoy fragrances, wonders of perfumery available at the H Parfums counter in Montréal, began as the work of an outstanding designer - François Hénin. In addition to being a line cherished by niche ...

Rania J, perfumer and founder of her perfume brand, by Annie Landreville, poet

When I discovered the exquisite collection of perfumes by Rania J, I immediately fell in love with the smell of Ambre Loup. True love at first sight in the rules of the art, with heat rising to m...

Spotlight on oriental fragrances

The world of perfumes comes in numerous olfactory families such as floral, leather, chypre or woody. Our focus here is on the oriental family, those scents with warm vanilla, woody, and balsamic no...

Jeroboam by François Hénin, owner of Jovoy and Jeroboam perfume houses

When I go to Paris to see collections, I religiously visit the Jovoy perfumery, where you can discover over 150 brands of niche perfumes. A true wonderland where I found an exceptional perfume, cal...

A meeting with perfumer Michel Almairac, the nose behind Parle Moi de Parfum

Before discovering Une tonne de roses / 8 and Totally White / 126, two masterpieces by Michel Almairac, I had never been overwhelmingly impressed by a floral perfume. Floral scents? Not for me, I ...